Inveready leads €850,000 round for MyStarAutograph

The GP committed €250,000 to the company, with co-investment provided by Asian sports marketing company GLSE injecting €150,000 and business angels providing the remaining capital.

The fresh funding will support the international expansion of the company and a heavier focus on technological development.

Company
Based in Barcelona and founded in 2011, MyStarAutograph retails official merchandise signed by celebrities via an online platform. The start-up currently focuses on sports stars but will include products signed by actors and musicians by the end of the year. Celebrities charge the company commission for each piece of merchandise signed. Prices range from €2-4 per digital photograph and €20-40 for a signed hard copy.

The site currently has around 1,500 users.

People
Roger Piqué Pijuan is a principal at Inveready.

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• Topics
• Southern Europe
• Expansion
• Consumer
• Inveready First Capital
• Spain