UK - Oxford invests £2m into MirriAd
The Oxford Technology Enterprise Capital Fund has invested ТЃ2m in a second round of funding for MirriAd, a provider of embedded advertising solutions.
MirriAd's technology is capable of imbedding advertising into any video content. Its solutions have been adopted in Hollywood and Bollywood and agreements are in place with a range of key partners in the TV and online content owner community worldwide.
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