UK - MSIF supports Host Telecom with £100,000
The Merseyside Special Investment Fund's (MSIF) Liverpool Seed Fund has invested ТЃ100,000 to support Host Telecom, developers of a new mobile phone advertising application.
The company has developed a video ring back tone, which will replace the audio ring tones traditionally found on mobile phones and internet-based service providers, creating a new mass market advertising space. The investment will be used to fund the proof of concept phase of development for the technology.
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