VC firms back €5.7m series-A for Goodiebox
A consortium of new and existing investors has backed a €5.7m series-A funding round for Danish beauty product subscription service Goodiebox.
The Danish Growth Fund took part in the financing alongside technology incubator Inqvation.
The fresh capital will be used to support the expansion of the subscriber base with a target of 150,000 for 2019. It currently has 80,000 in Denmark, Sweden, Norway, the Netherlands and Belgium, and plans to expand into Germany.
Previous funding
Goodiebox raised two rounds prior to the series-A in 2017 and 2018 with a total volume of around €3.3m.
Company
Goodiebox was founded in 2012 and is headquartered in Copenhagen. It sells beauty products to women on a subscription basis.
People
Goodiebox – Rasmus Schmiegelow (CEO).
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