Miura backs The Visuality Corporation
Miura Private Equity has invested in The Visuality Corporation (TVC), a Barcelona-based manufacturer of visual merchandising products.
The GP has taken a majority shareholding in the business, with co-investment from Porterhouse Capital.
The deal is the first completed via Miura's latest vehicle, Miura Fund II, which closed on its €200m hard-cap in August.
The GP will pursue acquisitive growth and organic development, and aims to enter new markets within the visual merchandising sector.
Company
TVC was founded in 2013 through the merger of Miura-backed Noa Visual, a mannequin producer in which the GP holds a minority stake with Porterhouse as co-owner, and American company Visual Merchandising.
Based in Barcelona, TVC manufactures visual merchandising products for retail stores. The business has a presence in Europe, North America and Asia, where it sells mannequins, metal exhibitors and other custom-made displays to fashion retail groups, department stores, athletic apparel brands and other retailers.
TVC has production plants in Spain, China, the US and Mexico, with showrooms in New York and Barcelona. It generated sales exceeding €70m in 2013. The company employs 270 staff.
People
Luis Segui is president of Miura; he took over from Juan Rosell earlier this year.
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