Key Capital Partners invests £1m in Fly

Since Key Capital Partners backed the £3.6m buy-in management buy-out (BIMBO) of Worcester-based Fly53 in March 2009, the company has increased online sales revenues by 200 per cent, and recently recorded a year-on-year uplift in Spring/Summer wholesale sales of more than 20%

In the past two months, Fly53 has opened four more concessions outlets in House of Fraser, bringing the total to seven. The company was founded in 1994 by Will Rigg as a limited edition T-shirt collection company and now designs and sells men's and women's premium-positioned streetwear targeted at 18 to 30-year olds.

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• Topics
• Expansion
• UK / Ireland
• Consumer