Seed Capital leads €500,000 round for Plytix
Danish venture capital firm Seed Capital has led a €500,000 round for Plytix, a Spanish big-data platform serving the consumer sector.
The company, which was based in Copenhagen until recently, will use the fresh capital to open new headquarters in Malaga and employ a new sales team.
The investment round comes a few months after Seed Capital held a DKK 500m first close for its third fund, which primarily makes early-stage investments in Danish IT and medtech startups.
According to unquote" data, Plytix is just the second startup Seed Capital has backed outside the Nordic region. It previously backed German data analysis business HumanGrid twice, in 2009 and 2010.
Company
Founded in 2014, Malaga-headquartered Plytix allows businesses to track consumers' behaviour across a multitude of online shops, thus providing feedback on how their product is performing on various platforms. It retains a satellite office in Copenhagen.
People
Ulla Brockenhuus-Schack is the managing partner of Seed Capital. Morten Hellesøe Poulsen and Alex López are co-founders at Plytix.
More on Early-stage
Sidekick spinoffs: Insurtech scale-ups attract PE interest
Investment set to break EUR 1.1bn mark this year as sponsors seek for rising stars
World Fund leads EUR 128m raise for quantum computing group IQM
Series-A2 for Finnish startup focused on combating the climate crisis also backed by the EIB
Gorillas raises circa USD 1bn in Delivery Hero-led Series C
New funding comes just seven months after a Series B, with the company doubling in value
French mega-rounds shoot up in 2021
France has already seen as many rounds of EUR 100m and above than in 2019 and 2020 combined, Unquote Data shows
Latest News
Stonehage Fleming raises USD 130m for largest fund to date, eyes 2024 programme
Multi-family office has seen strong appetite, with investor base growing since 2016 to more than 90 family offices, Meiping Yap told Unquote
Permira to take Ergomed private for GBP 703m
Sponsor deploys Permira VIII to ride new wave of take-privates; Blackstone commits GBP 200m in financing for UK-based CRO
Partners Group to release IMs for Civica sale in mid-September
Sponsor acquired the public software group in July 2017 via the same-year vintage Partners Group Global Value 2017
Change of mind: Sponsors take to de-listing their own assets
EQT and Cinven seen as bellweather for funds to reassess options for listed assets trading underwater